Ambika Misra, Executive Director, Ambalika Institute of Management & Technology, Lucknow, talked about some innovative possibilities with the OOH media using new products and services at...
Organized by VJ Media Works, the event brought all the important stake holders of the OOH industry, such as Authorities, Brands, Agencies and Media Owners, on...
The brand did a thorough research before going for the OOH media to mark its entry in the Kolkata market.
While the outdoor advertising industry comes across as a great channel to reach the mass audience, it is often a cluttered and crowded space that poses...
The thematic campaign includes multiple TVC's, press, OOH, and digital communication
In a bid to strike a festive chord with its TG, Vodafone went on a major branding splash in Kolkata and Delhi. The brand booked strategic...
The new name has been created to bring about better synergy among the various group divisions and OMI too will be able to get inherent advantage...
The brand intends to reach over 25 lakh people in a month at food malls on the Mumbai-Pune Expressway.
Executed by ABC Advertising, the creative of this campaign has been the most unique aspect which has attracted numerous eyeballs.
Festivals are one the best channels for a brand to strike a chord with the TG using the Outdoor media. The latest to have followed this...