The media owning firm will have rights on some 1 lakh sq. ft advertising space covering different zones of the city
Using this tool, clients can optimise their creatives on OOH media formats, view the displays in virtual day and night time, conduct distance mapping and also...
Outdoor Media Centre (OMC) reports that digital was up 30% to £68.3m, the biggest ever quarterly figure
The Council, which constitutes equal representation from agencies and media owners, handles complaints related to payment terms, discrepancy in documentation, and non-adherence to contractual terms
Nabendu Bhattacharyya will continue as CEO and Managing Director of Milestone Brandcom, reporting to Ashish Bhasin, Chairman and CEO of Dentsu Aegis Network South Asia
The agency aims to provide turnkey solutions for both ATL and BTL activities
Indian OOH leaders believe that adoption of best practices, quality improvements across the board, and some course corrections will go a long way toward driving the...
Times OOH senior management talks about what it took to grow the company's turnover ten-fold in a matter of 7 years
Down the years, category advertisers like BFSI, media & entertainment, FMCG, telecom and real estate have had a domineering presence in the Indian OOH space. These...
DOOH has the makings to make it big, say industry leaders