Vinkoo Chakraborty shares her perspectives on the factors driving OOH growth in the current festive season and how this growth will be sustained in the coming...
DOOH inventory, more sophisticated planning tools are contributing to sustained OOH growth, he says.
EE, Zoom By Ocado, Solgar, The Trussell Trust are among the award winners
The WOO President highlights the significance of automation. “ When you invest in automation you also create the ability to trade programmatically and to overlay data,â€...
The global SSP platform for DOOH, Lemma, has appointed Wasiq Kidwai to accelerate growth and business development in Australia.
‘Standardisation, data focus key to OOH growth’
The brand teamed up with Moving Walls to power the 2-phase pDOOH campaign
The Media Shop TMS is leveraging the Broadsign platform to streamline ad sales and manage and distribute content across its expanding display network, including IGNITE, a...
High speed networks set the stage for scale up DOOH campaigns, contextual advertising, among others
The need of the hour for brands today is complete solutions that include both rugged hardware and stable software and which function as effective source of...
