Verizon Media’s programmatic DSP integration with Broadsign Reach’s programmatic DOOH SSP enhances the omnichannel media buying experience
Media One is adopting Broadsign’s Ayuda platform to streamline static and digital operations, enhance sales capabilities, and power digital displays across Italy
Sriram has over 30 years of experience in the media and advertising industry across Asia
Advertising clients will be able to track consumer feedback real-time against business KPIs
DOOH major’s “Support your Local Community” initiative launched in May was a big success in helping over 80 Dubai and Abu Dhabi based SMEs
With the help of new demand-side platform, the marketers can execute real-time campaigns with an access over 500,000 digital screens by the end of 2020
Ahoy’s mobile advertising capabilities will become part of both Moving Walls’ OOH planning platform and Location Media Xchange (LMX)
The leading BFSI company rolls out a moment marketing campaign to educate masses about COVID-19
The “Bachao,” awareness campaign has taken over the outdoor media by surprise
The integration provides CAASie’s user base of local advertisers with access to premium DOOH screens across Australia