Denise Turner, CEO, Route (which provides audience metrics for OOH advertising in the UK) explains why outcomes need reliable inputs; It is vital that the data...
The awards were bestowed upon the three Indian OOH companies for taking the pioneering steps to go public and get listed on the stock exchanges.
Addressing the theme ‘Unlocking the true potential of Retail DOOH Media’ at the 18th edition of OOH Advertising Convention (OAC) in Bengaluru, Dan Durling, Managing Director...
The 18th edition of Indian Out of Home Advertising industry’s most sought after event, the OOH Advertising Convention (OAC), was inaugurated today at the Hilton Garden...
A galaxy of eminent leaders and achievers to address the knowledge sessions
The camp has been conducted in collaboration with Narayana Hrudayalaya
With over 25 years’ experience in the media, digital, eCommerce and technology industry, Dan has a passion for continuous self-improvement, culture, stakeholder management, business transformation, team...
DOOH Academy’s Billboard Operators Guide is designed to educate independent billboard operators on several important concepts with respect to programmatic DOOH
The urban local body sets sights on significantly augmenting its revenues from outdoor advertising
Outdoor ads will be prohibited in areas such as national parks, district forests, water bodies, historical monuments, among others
