The Indian OOH media is at an inflection point. On one side, there is a big opportunity to engage with a greater number of advertising brands....
The agency is also expected to sign an agreement with Assam State Transport Corporation for sole advertising rights at ISBT, Guwahati
Industry leaders believe that innovative media and improved monitoring systems will accelerate OOH business growth in the state
Sharma will work closely with Atishi Pradhan, Chief Strategy Officer, in creating brand opportunities to drive brand growth and experiences
Around 3.4 million passengers travel through London City Airport each year
The apex body has engaged media marketing & research firm MOVE to develop and launch an OOH audience and ratings currency in Karachi, Lahore, Islamabad and...
Milestone Brandcom rolled out an extensive 8-week OOH campaign Uttar Pradesh, Delhi, Patna and Kolkata, dovetailed with highly innovative on-ground activities
The aim of the campaign, spread over three months, is to generate mass response to the brand's offerings
The campaign matches the adrenaline pumping effect of the show through some death-defying stunts created on the OOH platform.
The brand in partnership with ICC is organizing live screening of all the matches in nine cities and displays its new Xcent.
