ZEE5, with Brandscope India, has launched a campaign to bridge the gap between regional audiences and OTT content consumption
Unilever Hamam’s Hamam Waterproof Saree campaign has been shortlisted in the category ‘Glass: The Lion For Change’
Vying for top position in poll results coverage, TV news channels invested in airport, corporate parks, malls and metro DOOH & ambient media to broadcast the...
Jean- Christophe Conti, CEO of VIOOH drove home the significance of programmatic OOH and the future of DOOH at the 60th FEPE International Congress
While the industry’s share of ad spends at 6.7% has not declined, as has been the case with print and television, there is scope for increasing...
This was announced at the 60th FEPE Congress in Dubai
This year ACEF received over 730 entries from 200 companies out of which the outdoor concessionaires were awarded in 7 different categories
Gururaj Rao joins as Executive Creative Director and Durgesh Singh as Associate Creative Director – Copy
He will be responsible for the running of the Delhi office operations along with recently appointed Managing Partner, Amarinder Butalia
The acquisition is part of company’s plan to build a “Smarter as Standard” footprint in the U.S