The brand connects with their target group through large facades involving the billboard format
With malls mushrooming across the country, there has been a remarkable growth in OOH advertising in this space. Here's a report on the outdoor advertising scenario...
Out-of-home industry expects to leverage exponential growth in 2013-14. Here lies a comparative account on the sector to understand the opportunities and loop holes which needs...
CashurDrive executed a road show to promote Snow City, by using 100 Easy Cabs in Bangalore.
With the right blend of impact and frequency, Media Circle creates an eye-catching OOH campaign for the blockbuster movie Men in Black 3, premiering on Sony...
With over 1400 media touch points and 9,00,000 sq ft of exhaustive vinyl, it was ensured that the entire country was plastered with DSP BlackRock.
The win comes hot on the heels of DDB's strong performance at the Regional Agency of the Year Awards, which took place in December last year.
In sync with the God-fearing Indian mindset, McCann Erickson designed an activity to address drunken driving by giving a pinch of reality to the visitors of...
Creating a buzz about its new recharge offer, Uninor has rolled out the simplest yet eye-catching outdoor campaign in UP West that instantly connects with target...
The company will be solely responsible for creating unipoles and cubes at the road dividers in the main junctions across Siliguri.
