A fleeting message should work well in a scenario where the audience only have fleeting seconds to register a brand presence. This seems to be the...
Under the deal, besides subscribers, Bharti will take over the towers and other network assets of Loop
A new ERP solution Edge1 has been launched by US Technosoft which reportedly makes work more efficient, transparent and speedy. Outdoor Asia probes into the details.
The product launch campaign has explored all the major out-of-home advertising options throughout Kolkata.
Webchutney and OML collaboratively created an interactive waste bin that spreads the anti litter message among music fest revelers.
The brand utilizes the 137ft (w) X32 ft (h) site to make noise about their new ResQ product range.
Ambika Misra, Executive Director, Ambalika Institute of Management & Technology, Lucknow, talked about some innovative possibilities with the OOH media using new products and services at...
Jaypee Infratech Ltd (JIL) awarded the tender to Times OOH on DBFOT basis for 10 years.
Digital as a buzz word has been doing the rounds for quite a while now in the OOH industry. And yet it has failed to take...
Integrity, transparency & professionalism would ultimately help the specialist agencies to get rid of the traders' trademark in the industry.