The branding, which will remain for a period of one year, spans a massive 77,000 sq. ft of gallery space and was executed by Jaycee Ads...
According to the report released this month, OOH is growing relatively strongly at +3.5% in 2016 and +3.4% in 2017, with stable share of spend of...
Dentsu Aegis Network has rebranded and renamed its sub-agencies for better bridging between global and national network.
The idea of a smart city is to bring in an inclusive growth through development of physical, institutional, social and economic infrastructure. Now, how important is...
The 12th edition of Outdoor Asia Convention (OAC), 2016 was inaugurated at Hyatt Regency, Gurgaon this morning in association with Pioneer Publicity.
He comes with more than 15 years of experience, specializes in brands across categories ranging from FMCG, E-Commerce businesses, Apparels, Financial Sectors, Retail, Real Estate and...
The Outdoor Advertising Association from West Bengal moves to new address in Kolkata.
Raj Nair, the current Chief Creative Officer will now also assume additional responsibility of CEO. Kim Solomon will be a new addition to the team, who...
The recently-launched Pitch Madison Advertising Report 2016 shows that both OOH growth and percentage of total media shares are declining.
Oxigen Wallet, on becoming the official sponsor of MCL that happened in Dubai, rolled out a big-sized multi-city campaign in India and Dubai using traditional formats...
