Udit Mittal shares insights on how high-traffic mall spaces can elevate brand experiences, using immersive displays and interactive elements to engage consumers and drive showroom visits.
The contract is for a period of 10 years
This campaign was executed by Rapport India, the outdoor media arm of IPG Mediabrands India
The new double-sided video walls at the baggage claim, each measuring 3.5m x 1.5m, further enhance the airport’s media environment.
Turkish Airlines has chosen an iconic standalone location in Delhi to establish its brand presence, making a bold statement with an enormous outdoor campaign executed by...
The activation was strategically aligned with the release of Deadpool & Wolverine, taking place across 2 screens and 30 shows
Pankaj Advani, a 27-time world champion in snooker and billiards and winner of India's highest sporting accolades including the Padma Shri, Padma Bhushan, Major Dhyanchand Khel...
The entire campaign is designed to ensure maximum visibility, resonating deeply and generating awareness with audiences nationwide.
“The OAA provides a valuable opportunity for industry professionals, agencies, and brands to showcase their best work and gain recognition for their efforts,” says Ambika Mehrotra
These upscale malls attract premium shoppers, providing a diverse audience with ample time to engage with brand messages.