The ultra-high brightness displays were selected for their vibrant image quality in direct sunlight, ensuring maximum effectiveness and brilliant picture quality in any condition
The screens will be managed from a command and control centre
Rafale Chang, CEO of Tiger Party provides a detailed account of what it takes to manage the synchronised New Year countdown on Times Square billboards, which...
Barry Cupples, Talon's Global CEO, says, "Stagwell is one of the fastest-growing and transformative creative services networks and we look forward to our collaboration in fuelling...
Anjels Media’s DOOH network has 300+ screens installed in affluent residences across Singapore
New Media Decision Makers Study from DPAA, Advertiser Perceptions and Xaxis shows strong momentum for DOOH advertising use
Mondelez India extends its ‘Do Nothing’ proposition for Cadbury 5 Star with the launch of ‘NothingCoin’, a new form of currency, that is supported by 360-degree...
“By providing marketers with the data they need within a convenient, interactive toolkit, AdQuick hopes to make OOH more accessible,” states Matthew O'Connor, CEO, AdQuick
A power-packed panel of industry experts discussed in depth the current state of programmatic OOH buying and selling, and the challenges to be addressed as programmatic...
Digital wall painting has revolutionised rural and semi-urban brand advertising, as well as government campaigns for social messaging, providing a big step-up from traditional wall painting.
