Avijit Dhar, AVP – Marketing, Vedant Fashions will be participating in a panel discussion on the theme ‘How OOH builds unmissable brand visibility’
Chennai-based DBL Medias acquires exclusive contract for the Indigo Airlines campaign to promoting the airline’s non-stop daily flights from Chennai to Kuala Lumpur at multiple locations...
DAN Programmatic Launches AI Powered Audience Insights Engine ‘DAN Explore for Programmatic’
The brand’s initiative ‘Maulichi Savali- Mother Nature’s Compassion and Care’ conceptualized by The Brand Brewery aimed at planning 1,000 trees on the pilgrimage route towards Pandharpur
Spread across 1.2lakh + sft across India, the campaign was launched in partnership with OMI, the outdoor agency arm of Laqshya Media
Spread across 1.2lakh + sft across India, the campaign was launched in partnership with OMI, the outdoor agency arm of Laqshya Media
The brand’s activation in collaboration with Ambient OOH, was part of the #PaceToGlory campaign and was executed at malls across Delhi and Mumbai garnering 1500+ engagements...
Specific creative messages could be targeted to specific locations, increasing the relevance of the messages to local audiences
The OOH campaign engages mases with an offer through a QR based technology
Mall media will be a big part of the campaign along with conventional media
