Ideazfirst executed the on-ground activity on behalf of Sharekhan by BNP Paribas
Starcom’s ROI centric planning approach through its state-of-the-art TARDIIS was seemingly the clincher
The business moves from incumbent Mindshare after a comprehensive process that saw participation from 8 other agencies
Leading OOH advertising ERP company completes integration with programmatic partner enabling new revenue streams for its clients
Roopam brings with him a rich experience of 22 years across multiple markets; India, MENA, China, Vietnam, London
A high intensity airport centric OOH campaign was launched across 7 major cities, in sync with the TV and digital campaign to communicate the new brand...
Pramod Bhandula, Executive Chairman, JCDecaux India, Pawan Bansal, COO, Jagran Engage and Atul Shrivastava, Group CEO, Laqshya Media Group, share their viewpoints on the IOAA move
The latest series provides high energy efficiency OOH lighting and extra-long produt lifespan
oOh!media launched a campaign for Cadbury Favourites using an optimised planning solution to harness real transactional data
The Elite Screens portfolio of digital billboards reportedly reaches over 65% of the general population and engages a staggering 10 million contacts every month