Cyprus Tourism is marking its entry into Indian Tourism industry and for the first time has rolled out the brand campaign on Jet Airways Seatback devices...
Agencies and media owners have their own dynamics that work at different levels in the OOH industry. For a win-win situation both need to add value...
In a bid to strike a festive chord with its TG, Vodafone went on a major branding splash in Kolkata and Delhi. The brand booked strategic...
'Open Up with Half Rate Calling @ Rs. 22' is the new OOH campaign launched by Tata Docomo to educate customers on their new tariff plan...
The brand intends to reach over 25 lakh people in a month at food malls on the Mumbai-Pune Expressway.
The visuals used in the campaign to announce Season 4 of Zee TV's'Dance India Dance' reality show define a dance mood with a tagline supporting it.
Festivals are one the best channels for a brand to strike a chord with the TG using the Outdoor media. The latest to have followed this...
This OOH display option gives the brand a larger-than-life effect.
Launched by the Laqshya Media Group, the new division, Laqshya Connect, will work to create experiences that activate brands, business and consumers through engagement and interaction.
The outdoor activity attracted more than 1,200 participants in Bengaluru.
