OOH is expected to grow at a moderate rate of 4.3 per cent.
Vodafone and Bates Asia designed a high-decibel national OOH campaign to promote the '121 Made for You' scheme.
The world is becoming one big WiFi zone. It's available in bars, restaurants, trains, airports, supermarkets. There's even WiFi on Mount Everest. Result? People are constantly...
The larger than life site can be used as one spectacular format, or as multiple smaller media units carrying diverse brand messages.
As a promotion, Metro Shoes will launch an extensive pan-India outdoor and in-store media campaign.
A high-decibel OOH campaign at BAIL airport to address and capture the 100% departure traffic of BIAL.
Aamby Valley City's OOH campaign executed by Milestone Brandcom proves that the medium can also electrify and persuade the audience with its power of realistic depiction.
The 'Leave No Trace' initiative ensured spreading the message of sustainable and pollution free environment.
Convergence points like airports and driven impact were captured through innovations. At T3, the rotational installation broke all the clutter and even attracted the attention of...