Indian Railways is striving to substantially increase its Non-Fare revenue by monetising its physical and digital assets such as trains (inside and outside), passengers, station platforms,...
Exterion Media reveals why London Underground commuters are great targets for new brands
Balakrishna asserts that OOH is one medium that provides for maximum creative thinking, innovations and use of new technologies
Ecosys OOH had planned and executed the transit media campaign using media on 125 buses that run on city and long-distance routes
Indian Railways will be inviting bids to 12 tenders for outdoor media outside stations this month and 5 packages for train wraps and other internal media...
The brand has wrapped two Chennai Metro trains with its orange-hued creatives, making an impressionable impact on some 1 million commuters a month. JCDecaux India holds...
The insurance major has opted for Metro train wrap to promote its products like Grih Suvidha (house loan product), top-up Medi-claim and Floater Medi-claim and loan...
First 8-millimeter outdoor displays in Europe installed in Glasgow
Central is perhaps the first to come up with an interactive website www.centralbrandspaces.in for handling queries on brand space more efficiently
The 13th edition of OAC will be held at the Renaissance Mumbai Convention Centre Hotel, Mumbai; the OAA 2017 awards function will be organised at the...
