The Bengaluru-based tech firm sees consolidation of display screens on a platform, higher interactivity, contextual & relevant advertisement, engaging real time content as key to DOOH...
One of the largest ad contacts comes to an end; renewal of contract unlikely until new ad policy is ushered in
Shortly after winning the account, Happy mcgarrybowen released the AW ’17 campaign for Wildcraft
Rising consumerism in the non-metro markets augurs well for OOH advertising
OgilvyOne developed the overall campaign while Kinetic India handled the OOH promotion
The auto major has initiated an ‘Experience Hyundai’ campaign across 418 rural locations in India
The inclusion of Northern Ireland into the rest of the UK BT estate is a first for the contract and further cements Primesight's expansion into new...
Leading OOH advertising ERP company completes integration with programmatic partner enabling new revenue streams for its clients
The innovative solution is being brought to India by Msquare Ad Roller India, a joint venture of digital printing major Macromedia and OOH firm Maverick Media
Vutek's 7 PicoLitre 1000DPI - UV roll to roll machine can print up to 250 sq. m. per hour on continuous rolls, with multi-roll capability up...