The festival features three nights of light installations, video projections, art pieces and dining to experience Hong Kong in a bright new light
Planned and executed by The Social Street, the campaign was rolled out in 15 cities with more than 300+ high Impact sites adding up to more...
Noomi Mehta, Chairman of IOAA, Indrajit Sen, CEO of IOAA and Ritesh Vasudeva, Vice-President of IOAA North Chapter deliberated upon the goals and objectives of IOAA...
At the inaugural meeting in support of this initiative, conducted in New Delhi on November 16, IOAA underlined the criticality of putting in place a dedicated...
The study conducted by Australia-based Neuro-Insight for Ocean Outdoor shows that Full motion DOOH is 2.5 times more impactful than static OOH sites and online video...
Advertising Agencies Association of India (AAAI) and Indian Outdoor Advertising Association (IOAA) have arrived at a Standard Operating Procedure (S-O-P) to be followed by members of...
In association with CRY, SVF has organised a book reading session for the first time as an outdoor activation ahead of the much-awaited movie release. A...
Most of the new airports will be established in cities that currently do not have airports. As India’s civil aviation industry grows, powered by sustained passenger...
The OOH campaign has been rolled out in 15 cities, across 550 vantage points and 23 malls. Total aims to connect with 50+ million people. The...
David Payne will speak on the theme of 'How technologies can be leveraged to build solid OOH competitiveness', at the Delhi NCR Talks OOH Conference to...
