Manosh De argues that outdoor advertising (OOH media) can be seamlessly integrated into urban planning to enhance public spaces, improve aesthetics, and support municipal goals.
Praphul Misra discusses how Oi Media is revolutionizing advertising workflows with tools like IAQT and IBXD, which streamline campaign management, enhance transparency, and empower brands to...
Bare Bones Collective is the creative agency behind this campaign
Himani Bahuguna, EVP and Head of Marketing shares with Media4Growth a glimpse of the campaign and the idea behind it
Connecting with travelers, one dynamic, real-time ad at a time.
Introducing professional-grade hair care with a promise of 8x glossier locks, TRESemmé's latest campaign redefines beauty on the go.
Nitesh Thattasery, CEO, Waulite Technologies highlights how AI is transforming DOOH by enabling autonomous campaign management, real-time personalization, and intelligent content creation, making ads smarter, more...
Aman Nanda, Chief Strategy Officer at Times OOH, highlights the transformative role of transit media and digital out-of-home (DOOH) in India's advertising landscape.
Drops in the Ocean initiative offers charities access to premium digital advertising to amplify campaigns tackling climate and sustainability challenges.
This campaign is executed by Walk The Talk