With no provision for large size hoardings, the city trade owners find it hard to garner business in the city
The new policy has segregated the city into four zones permitting different formats considering public access, the environment, traffic safety and aesthetic factors of the city
The brand will leverage the alliance through in-stadia branding and on ground activations
In Bengaluru, there is seemingly a surge in demand for the formats that are untouched by the ban – namely, transit media that includes airport media,...
The Court has observed that the media should be erected only in the specific locations permitted by the concerned local bodies
The campaign will take forward the #RedefineBasics proposition
The campaign has been rolled out on bus shelter media, maintained by Times OOH, using eco-friendly, recyclable textile fabric that is 100% plastic free
The brand’s TV campaign featuring Twinkle Khanna will be complemented by an impactful outdoor campaign across Delhi, Mumbai and Bengaluru
No interim stay to BBMP order to stop outdoor advertising in Bengaluru for one year
OMI, the outdoor agency arm of Laqshya Media Group, has executed the multi-city brand campaign
