Storyboard Brandcom executed an eye-catching innovation in Meerut showcasing Uninor's'Sabse Sasta' proposition
A well-directed advertising policy that focuses upon developing media around public utilities will greatly augment a city's public infrastructure, says G S Rawat, founder of Supreme...
The Outdoor Asia team went out in Delhi NCR, Mumbai and Kolkata to gather people's views and perceptions about outdoor advertising and how it can influence...
Kinetic Active is a full-service creative and production shop with the purpose of raising the creative bar of OOH marketing
Kinetic has also executed two extensive UTI MF campaigns across multiple cities
Indian Pharmaceutical Association (IPA) rolled out a unique outdoor campaign to inform people how to use antibiotics in a wise way. The campaign covered the major...
Jacques Major will take over as Director of Marketing and Communications from January 5, 2015
This entity has been profitable in terms of monetary and impact nationally and internationally, but its performance at DMRC is a big question. Outdoor Asia caught...
Since the project was to be developed on DBOT basis, BMC will not incur any upfront losses but would lose all the potential revenues from contracts...
Clear Channel Outdoor Canada and Quebecor Media Out-of-Home will join the OOH marketing association effective January 1, 2015