As part of their multi-city OOH campaign, IOAA has already rolled out its billboards in Bangalore while the next cities will be Mumbai and Delhi soon.
At the recently held Kerala Talks OOH 2015, Varghese Thomas, State President of KAIA said that the industry needs to exercise a certain level of self-restraint...
Before joining IKON, Prabhakar worked as Senior Media Director with Dentsu Communications.
The running shoe brand, ASICS came with a 90 foot tall selfie stick for the New York City Marathon that was fully operational at Gansevoort Plaza.
In a bid to promote rewarding shopping experience, Max Get More, the shopping rewards program linked to debit and credit cards, has launched a wide-reaching outdoor...
The Indian OOH firm partners Singapore's TPM Outdoor to roll out an impactful OOH campaign for the hospitality major in Indonesian cities
Titan SKINN, the perfume sub-brand by Titan has gone outdoor extensively to promote their range of six perfumes. Executed by Laqshya Media Group, the brand has...
Indigo Nation selected five towns including Lucknow, Kanpur, Sriganganagar and Amravati for this outdoor campaign.
The brand with a wide range of staple food products is strategically running the campaign on major arterial roads across the city for recurring exposure and...
With much anticipation in the outdoor circuit for a while, an MoU has been finally signed between IOAA and AAAI for the benefit of both the...