Jim Spaeth, Co-Founder of Sequent Partners, highlighted the importance of evaluating each format and creative execution in order to arrive at an accurate ROI of a...
Empanels Ogilvy and L&K Saatchi & Saatchi for creative duties in India and global markets.
The open quiz show will be conducted for the second time at OAC. The first edition too was anchored by Nabendu Bhattacharyya.
The idea behind the campaign was to reach out to the youth with a heavy skew towards the fashion-conscious and by tapping the heavy Ecommerce shopper...
The Top Thirty Global Media Owners report is Zenith's unique ranking of the world's largest media companies, and has been published since 2007
The real estate group has taken up OOH media in different cities on a long-term basis where the creatives of the group's projects are changed periodically,...
Wrangler has introduced the brand's fashion-cum-functionality garment collection on JCDecaux bus shelters with an attractive and engaging innovation that has a thermometer and a reading indicator...
TIMDAA has executed the one-year campaign at Terminal 3 that started in end-April
Smartphones brands like Gionee, Samsung, Oppo, HTC, Motorola, One plus, Xiome, Vivo, Apple, among others, are promoting their brands in a big way at Kempegowda International...
CASHurDRIVE has executed the one-month campaign that began in mid-April