Global advertising industry growth pegged at 8.4%
This playbook is a step-by-step guide to building a successful video outside campaign in the real world and help marketers and advertisers learn how to leverage...
The formats include impactful video walls, a network of digital screens, static media, wall wraps, interactive experience zones, billboards, etc.
The guidelines were created with collaboration worldwide from 11 audience measurement bodies, 2 regional bodies and 4 international OOH companies.
The campaign leveraged the high-fidelity location-based and dynamic content capabilities of the Road Runner patented adtech and media panel network.
Touchless tech now optimised to work on BrightSign’s XT1144 media player for more immersive experiences
The Toronto Congress featured indepth discussions on wide ranging areas, such as, programmatic, what clients want from OOH, sustainability, diversity and the way digital OOH amplifies...
The blockbuster movie, produced by Raaj Kamal Films International with iconic actor Kamal Haasan playing the lead role, made a spectacular presence on DOOH media
Showcase Shelters provide immersive, tailored advertising experiences that engage consumers at eye level with creative brand presentations and an array of engagement opportunities, including activating via...
Honours leaders from Australia, Canada and Portugal and creative from UK and China
