Outdoor Media Centre (OMC) reports that digital was up 30% to £68.3m, the biggest ever quarterly figure
Harsha Joshi is an industry veteran who brings with her over 23 years of experience in media buying and planning, branded content and media audit and...
Media 360 Degree deployed the campaign at prime locations in Bangalore and rest of Karnataka using a wide media mix comprising hoardings, bus stand media, bus...
The campaign was targeted at the health conscious SEC A+, A & B category audience, predominantly in Delhi NCR
Indian OOH leaders believe that adoption of best practices, quality improvements across the board, and some course corrections will go a long way toward driving the...
Down the years, category advertisers like BFSI, media & entertainment, FMCG, telecom and real estate have had a domineering presence in the Indian OOH space. These...
DOOH has the makings to make it big, say industry leaders
The Indian OOH media is at an inflection point. On one side, there is a big opportunity to engage with a greater number of advertising brands....
iGyaan will provide real-time tech updates and HD videos
The campaign was rolled out in Bangalore, Delhi & NCR, Chennai, Hyderabad and Chandigarh
