On 28 March 2018, Ocelot Partners Limited had completed the acquisition of Ocean Outdoor for an enterprise value of £200 million
WATConsult & AMNET innovate for SBI Life’s campaign & foray into digital programmatic OOH using the hook of a New Year moment to enhance the brand’s...
Combination of MediaMath's TerminalOne platform omnichannel capabilities and Place Exchange's proprietary data and IP places OOH on equal footing with other programmatic channels
The 1st Transit Media Talks Conference, to be organised at Courtyard by Marriott hotel in Mumbai on February 28, 2019, will direct focused attention on the...
A recap of ‘Have Your Say!’ poll outcomes on a few key issues
The brand’s TVC has just been launched
The Taiwan Tourism Bureau has launched a cross-platform campaign in key Indian cities
The brand is rolling out a multi-media campaign that will also cover OOH
The campaign had VR activation at South City mall in the city and marks a first for the Eastern market in technology-enabled promotional activity
The fashion brand has deployed scented posters on the Transport for London (TfL) network, in partnership with Zenith, and Exterion Media, UK’s leading transport media owner.
