The tool binds diverse data sets to fashion bespoke media plans basis machine learning algorithms
SpaceAdd clients will be able plan and run contextual creatives based on rule sets such as demographical data, weather, time of day, pollution, online analytics, sales,...
Ocean will be deploying mid-air haptics technology to DOOH, replacing touchscreen activity with displays and interfaces which are triggered by natural hand interactions
The Ministry of Defence and the Royal British Legion displayed a tribute to all World War II heroes
Christian Moody, Director of Implementation Services EMEA, Broadsign spoke about modernising OOH business in a webinar
This venture will enable Digital out of home advertisers to device omnichannel strategies, leveraging data
Sanjay Sirpaul, Director, Sakshi Advertising says that as a manufacturing business, OOH media fabrication is weighed down by heavy fixed costs, but with no external support
Sandeep Bommireddi, Co-Founder of Adonmo, listed in the Forbes Asia’s 30 under 30 of 2020, underlines the firm’s laser focus on developing innovative solutions
Joining the cause , a Surat based media owner urges to avoid physical touch to flatten the curve of this pandemic
In association with The Social Street, the OTT brand unveiled India’s longest billboard showcasing range of content offering to keep you covered while at home
