Most digital assets are located in prime locations, and being viewed by primarily the same group of people. Hence, that helps with increasing the frequency but...
Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions says that DOOH brings advertising to life, but these are still early days for this medium as DOOH media...
The streaming behemoth let users submit their own images to a website which were then used for the campaign.
Increasing domestic and international passenger traffic, modernisation of airport infrastructure, rise of Tier 2 cities as new growth centres, and promotion of the UDAN scheme have...
Vistar Studio provides creative services globally to support advanced programmatic campaigns.
The Maximum City is seeing a new OOH landscape unravel as varied DOOH formats take positions alongside the larger-than-life traditional media, providing the advertising brands with...
Saket is a seasoned marketing professional with 15+ years of experience, working with D'Decor and FCB
Advertisers have often had access to better targeting tools than OOH campaign planners, but the Broadsign Ad Server challenges that history, providing media owners with the...
Pratap last served as Founder & Chairman of The Social Street until May 2020
With 84 solar panels, Zest Outdoor will deliver over 3 lakh units over next five years of solar energy to the Railways.