Media 360 Degree deployed the campaign at prime locations in Bangalore and rest of Karnataka using a wide media mix comprising hoardings, bus stand media, bus...
Nabendu Bhattacharyya will continue as CEO and Managing Director of Milestone Brandcom, reporting to Ashish Bhasin, Chairman and CEO of Dentsu Aegis Network South Asia
PSI strategically captured student dominated locations for the campaign
Down the years, category advertisers like BFSI, media & entertainment, FMCG, telecom and real estate have had a domineering presence in the Indian OOH space. These...
DOOH has the makings to make it big, say industry leaders
OAC 2014 gets underway at Grand Hyatt, Goa
Yip sees the growth drivers as expansion of transit infrastructure, personalised device engagement, use of programmed networks, improved performance standards, rise of e-commerce, technology improvements, internet...
Agency officials urged DOAA to look into the issue of payment delays from clients
Industry leaders believe that innovative media and improved monitoring systems will accelerate OOH business growth in the state
Chris O'Donnell is Global Commercial Director, Posterscope Worldwide
