The Congress has directed focus on 4 areas -- making a case in a digital world; taking the digital revolution out of home; reclaiming the creative...
The company has won the rights for a period of six months with three display panels on each trolley
The company will be handling the advertising rights for a period of 10 years
The company will be marketing the advertising media at both tourist-centric airports for a period of 10 years
Along with building up enhanced advertising opportunities inside the airport, the company is also installing LED billboards outside the premises
The agreement with CiR gives every JCDecaux airport direct access to the global passenger and traffic information of 550 airports
The OOH firm is planning to introduce digital formats at the airport, having operated static media thus far, apart from conducting various on-ground branding activities
The brand ropes in top airports of the country to target business flyers with different messages deployed at several avenues
The inside Metro station rights are handled by Ad Impact and train branding inside & outside rights are with eg. communications
The utility comes with a 32-inch LED screen for advertising, an interactive screen for payment gateways, a bar code scanner, money acceptor and receipt provider