The campaign is executed by Greenline Glo, the specialist OOH division of Lodestar Universal McCann
Bright Outdoor Media secured exclusive advertising rights for Navi Mumbai Metro Line 1, enhancing its OOH portfolio with 85,000 sq. ft. of ad space across 11...
A recent report by EY analyzing the Indian Out-of-Home (OOH) advertising sector says the share of Digital OOH (DOOH) out of the total OOH revenues is...
Digital formats push OOH advertising to record highs, with transit and cinema placements leading the charge
The campaign, ‘Sleep Great to Look Good,’ challenges traditional perceptions by positioning sleep as a must-have beauty and fashion essential
Khushi’s new tagline, ‘HIGH VISIBILITY. CRAFTED’., encapsulates its deep understanding of locations, innovative approach and data-driven strategies that connect brands with audiences across multiple OOH formats.
Kunal Gurnani shares insights on the growth, challenges, and future potential of DOOH in India's evolving advertising landscape.
The campaign is executed in collaboration with Times OOH
The campaign playfully invites consumers to test it themselves—simply taking a sip of tea in front of a mirror, where the image of Good Day seemingly...
Dipankar Sanyal,CEO of Platinum Communications explains how digitization is transforming the Out of Home (OOH) advertising industry, making Digital Out of Home (DOOH) a key growth...
