Ranjit Kumar M will be participating in a panel discussion on the theme 'What's the RoI that OOH must deliver to advertiser?'
A whopping 7 million free seats were offered to celebrate an incredible 700 million passengers flown in conjunction with the airline’s 21st anniversary.
The campaign has been designed with Posterscope’s proprietary tool, OOHZone based on target audience demographics and traffic data
In the pretext of superstar Rajinikanth's movie, Kabali, AirAsia flew specially-branded aircrafts and rewarded fans with free tickets.
