From exciting flash mobs to activations and catchy projections to interactive displays, a whole new genre titled'Experiential Marketing' has evolved in the Outdoor Advertising industry.
Of the 425 buses, 354 are big and 80 are small buses.
Khan plans to develop strong teams in all disciplines, meeting current business objectives and hopes to make Glo a top contender in the 360-degree OOH service...
The 10 year contract provides an access to the same target audience as that of Terminal 3 and Terminal 1D at Indira Gandhi International Airport.
Samsung Life Insurance and Cheil Worldwide create interactive communication with a human touch to prevent suicide attempts from the bridge.
OOH is expected to grow at a moderate rate of 4.3 per cent.
The idea is to reach out to the relevant target group at every nook and corner of the city with a message about the change delivered...
A high-decibel OOH campaign at BAIL airport to address and capture the 100% departure traffic of BIAL.
Aamby Valley City's OOH campaign executed by Milestone Brandcom proves that the medium can also electrify and persuade the audience with its power of realistic depiction.
The printer is ideal for the production of posters, signs, banners, backlit panels, vehicle wraps, and exhibition displays