In a career spanning 2 decades, Gaurav Mehta has been instrumental in driving the success of renowned brands such as Yahoo, OLX, Car Dekho, and Zupee;...
Mass Media will establish a nationwide network of high-quality, reliable, and energy-efficient screens, providing businesses and brands with a premium and affordable way to connect with...
The esteemed jury evaluated and shortlisted entries from across 6 categories
Jahan Mehta, Director, Selvel One Group underlines the need to focus on audience data and insights.
Vikas Nowal, Country Head & Co-Founder, Interspace Communications points out that currently the content on the digital OOH screens in India are not compelling enough; they...
Anita Nayyar will be sharing her perspectives on OOH and impact advertising
Rajib Basu will be sharing his perspectives on 'What's attention economy got to do with media: Direction finders for OOH'
DOOH gives advertisers the chance to be more creative at a much lesser cost, says Dipankar Sanyal, CEO, Platinum Communications
Flux Outdoor is working globally with the world's biggest advertisers and across 250 publishers
Most digital assets are located in prime locations, and being viewed by primarily the same group of people. Hence, that helps with increasing the frequency but...