In keeping with the recent directive by the Karnataka High Court that the proposed BBMP Advertisement Bylaws 2024, shall not be notified without its approval, the BBMP...
Transforming scaffolding into iconic trunks, Louis Vuitton redefines out-of-home branding without extra ad spend.
“From zero income from spaces within malls, we’re now seeing double-digit year-over-year growth in ad revenue across our portfolio,” says Nishank as he recognises the potential...
Preetam Patnaik, Head of Consumer Marketing, Continental Coffee shares his insights on how mall media is a rising media for advertisements for brands
In a new development with regard to the proposed BBMP Advertisement Bylaws 2024, the Karnataka High Court has reportedly directed the State Government and the Bruhat Bengaluru...
The five-year contract covers strategically important stations along the Belapur-Panvel (BR) Rail Corridor and the Nerul-Uran (NUR) Rail Corridor, including Kharghar, Mansarovar, Khandeshwar, Bamandongari, and Kharkopar.
Turkish Airlines has chosen an iconic standalone location in Delhi to establish its brand presence, making a bold statement with an enormous outdoor campaign executed by...
Havells brings festive cheer to Mumbai and Pune with a unique Ganpati-themed campaign, emphasising safety during the celebrations.
With the advent of 5G and smart technologies, AdStandee is transforming India's DOOH industry by integrating AR and VR solutions, setting a new standard for immersive...
With the festive season in full swing, brands across sectors are leveraging GSB Ganpati’s grand pandal to boost visibility through out-of-home (OOH) advertising.