Mamatha Morvankar will speak on'What will it take for media planners to believe more in OOH?' and also participate in a panel discussion on the same...
The deliberations at the Congress foused upon (i) making a case in the digital world (ii) taking the digital revolution out of home (iii) reclaiming the...
DTC sources have affirmed that the new buses will be open for branding and that a tender for bus branding will be floated once the buses...
The event division will explore new business opportunities in experiential marketing, among other key areas
The OOH initiative in the Latin American city of Managua was aimed at rebuilding the confidence of local citizens, business and community groups.
Supported by the Delhi Police Department, the initiative aims to create awareness against drunk driving among pub-goers through digital displays with real-time bar offers & display...
The Social Street planned the 14-day campaign. The post campaign survey revealed 84% creative recall and of that, 62% had brand recall.
The state government would be presenting new policy guidelines on advertising on public service vehicles (PSVs) to a bench of the Delhi High Court in August....
TDI International which holds the ad rights at this airport is planning to put up digital media assets including 4 video walls
The TiE50 Technology Awards Program in Silicon Valley recognizes the world's most innovative tech startups
