A recent report by EY analyzing the Indian Out-of-Home (OOH) advertising sector says the share of Digital OOH (DOOH) out of the total OOH revenues is...
One brand will be awarded the Grand Prix
The outdoor strategy included branding across iconic city locations, busy marketplaces, hangout zones, offices, and malls, alongside premium in-flight visibility.
Pinwheel platform allows agency partners to directly fund vetted environmental programmes
Global advertising giants Publicis Groupe and Havas are reportedly eyeing a majority stake in India's leading independent agency, Madison World, signaling a potential shake-up in the...
Out of Home landmarks the BFI IMAX, Piccadilly Lights and screens across Westfield London and Westfield Stratford City will power down to mark Earth Hour this...
A special felicitation ceremony took place at VI-John’s corporate office on March 12, 2025, where the official record handover was conducted with distinguished dignitaries, industry leaders,...
The campaign, ‘Sleep Great to Look Good,’ challenges traditional perceptions by positioning sleep as a must-have beauty and fashion essential
Leeds-based outdoor media operator will integrate 49 new sites, with a reach of 19 million people a fortnight
Each year, Ocean donates 2% of the UK’s reported revenue in screen space to organisations associated with sustainability and the preservation of the planet for current...