Sam Patel, MD & CEO of Arrow Digital Pvt Ltd, highlights the challenges of achieving sustainability in the out-of-home (OOH) advertising sector.
This campaign brings to life three of Bajaj’s flagship categories – water heaters and mixer grinders
Tata Capital's 'Mitaye Faasle' campaign creatively leverages innovative ooh advertising to connect with audiences and bring dreams closer to reality.
Sivabalan Thangavelu, Director at Miraai Advanced Composites Pvt Ltd Highlights the growing demand for sustainable materials in outdoor advertising, such as fabric-based alternatives to PVC flex,...
Praphul Misra discusses how Oi Media is revolutionizing advertising workflows with tools like IAQT and IBXD, which streamline campaign management, enhance transparency, and empower brands to...
Shubham Kumar, Managing Director, Dinesh Plastic Works emphasizes on their innovation, large-scale production capacity, and adaptability to client needs.
Bare Bones Collective is the creative agency behind this campaign
Gangasagar Amula, Managing Director of Absen India, highlights the need for clarity in selecting LED displays. He stresses prioritizing energy efficiency, high brightness, and trusted brands...
From iconic digital screens to the future of OOH media, Nishank Joshi, CMO, Nexus Select Malls shares how Nexus is transforming the mall advertising landscape in...
Total advertising revenue to grow by 9.5%
