Kotak Mahindra Bank VP – Media Pramod Patil to speak at OAC 2018

Pramod Patil, Associate VP – Media, Kotak Mahindra Bank, will be a Panel Speaker at the 14th Outdoor Advertising Convention (OAC) that will be organised at the Renaissance Mumbai Convention Centre Hotel, Powai, Mumbai during July 27-28. He will be a discussant in a panel discussion on the theme of ‘Why brand custodians fail to creatively use OOH – an everywhere medium?’, moderated by Lloyd Mathias, Independent Marketing Consultant & ex-Marketing Head HP’s Consumer PC Business, Asia-Pac & Japan.

Pramod is part of Kotak Mahindra Bank’s core marketing team, and a key resource in strategic planning, buying and implementing the efficient media strategy for offline (TV, print , radio, cinema & outdoor) and online (brand campaigns) media of all the businesses of the Kotak group.

Prior to his joining Kotak Mahindra Bank, Pramod was Media Controller with Lodestar Universal. Before that he worked as Associate Media Director with Starcom Mediavest Group.