Addressing the International OOH Congress in St Petersburg, Annie Rickard, ex-Global President, Posterscope asserted that “if OOH does not grow”, it would be because the industry...
The co-branding has been temporarily removed until the size of the disclaimer related to the co-branding has been decided upon
Designed by Zaha Hadid Design, the landmark is set of to redefine the design language of billboards –creating a new platform for brand messaging to a...
Tom Goddard, President, FEPE International and Chairman, Ocean Outdoor, UK advocated greater use of streaming content, interactive technologies and the like to drive deeper OOH audience...
Media and entertainment group Global has entered the OOH sector with the simultaneous purchase of Primesight and Outdoor Plus
The company expects advertising to account for 25-30% of total revenues in a few years
The company plans to install a fresh bouquet of outdoor formats such as Backlit & Digital at both airports
Out of 5 winners, one will be awarded work as the project management consultant, the next four best designers will get prize money of Rs 2...
Bagged for 10-years, the media format accumulates a healthy mix of about 140 sites which includes 42 digital screens, glass wraps, wall wraps and promotional zones,...
The company will design, develop, operate and market the airport advertising media for a period of 10 years