DOOH gives advertisers the chance to be more creative at a much lesser cost, says Dipankar Sanyal, CEO, Platinum Communications
The advertising agency won the rights following an extensive multi-agency pitch
The media owning firm has secured the branding rights for 5 years
Ocean is installing two large format full motion screens (5m wide x 7.5m high), working in partnership with Edinburgh St James.
Jean-Charles Decaux, Co-CEO of JCDecaux, says the two independent acquisitions are part of JCDecaux's selective external growth strategy.
The company extends its media offerings with forays into DOOH space
The exclusive advertising rights include Airport's interior and exterior premium static and digital media branding options
75Media acquires 122 new billboard sites including largest outdoor advertising structure in Scotland
With a pixel pitch of 5.9mm, screen size of 18.3m x 12.2m and 3078 x 1944 screen resolution, the installation of this screen is set to...
The exclusive advertising rights include metro train's interior and exterior branding options which include exterior coach full wrap, interior panels options like posters, stickers and digital...