Contracts & Investments
Excel Advertising bags rights for bus branding in Thane
With this tender, Thane introduces full bus branding media for the first time, which include 10 AC and 30 non-AC buses.
Excel Advertising announced that it has bagged the sole advertising rights for full bus branding, vinyl wrapping for Thane. The number of buses include 10 air conditioned and 30 non-air conditioned of TMT in Thane city.
The duration of the rights is three years starting from June 1, 2013. The air-conditioned buses will cover the routes from Thane (E) Station to Borivli (E) Station via Ghodbunder Road and the non air-conditioned buses will run of different routes of Thane City. The company also owns various rights on different mediums such as platform boards and hoarding in Khandeswar Railway Station and SMT buses rights in Solapur city and etc.
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Markets in Focus‘The OOH market here is functional and consistent, but it is still primarily local.’