Contracts & Investments
eg. communications bags train branding rights on DMRC 7 & 8 lines
The OOH firm has won the rights to brand all trains running on Line 7 (Pink Line) and Line 8 (Magenta Line); the rights have been awarded for a period of 9 years
eg. communications, one of the key players in Metro advertising, has bagged the advertising rights for train wraps and inside train branding on two DMRC lines — Line 7 (Pink Line) running between Majlis Park and Shiv Vihar and Line 8 (Magenta Line) running between Janakpuri West and Botanical Garden.
Line 7 will have 52 trains running and Line 8, 29 trains, on which branding and wrapping will be done. This tender has been allotted for a period of 9 years.
eg. communications holds the rights on the Yellow Line connecting Delhi and Gurugram and the Blue Line from Delhi to Noida/Vaishali.
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Campaigns
Xiaomi India launches Anamorphic and Hypervsn Holograms campaign for Redmi Note 14 Pro+ 5G
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Campaigns
Emirates launches creative OOH campaign
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Campaigns
Mondelez lights up the streets with Cadbury Silk for a heartfelt Valentine’s campaign
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OOH Adtech
Broadsign previews OOH AI creative categorisation and approval assistant for its Programmatic SSP