Spotlite complements this offering as a mobile ad intelligence powerhouse, delivering fresh prospecting and competitive data every 12 hours.
Total advertising revenue to grow by 9.5%
Denise Turner, CEO, Route (which provides audience metrics for OOH advertising in the UK) explains why outcomes need reliable inputs; It is vital that the data...
This partnership is a pivotal to Alchemy Media’s growth strategy, automating and managing the business processes of their extensive portfolio that includes over 4,000 high-visibility static...
Praveen Vadhera, CEO of Indian Outdoor Advertising Association (IOAA) talks about the apex body’s plans for the audience metrics platform Roadstar that is designed as the...
Annie Rickard, Manging Partner of OOH Capital, steers a panel discussion on "Why Automate and Why Now?", with Ben Milne, Global Head of OOH Business, dentsu,...
Lindsay Rapacchi, Research and Insight Director at Clear Channel Outdoor reveals the power of reach and targeting in brand growth strategies
Global experts share their perspectives on the changing dynamics of OOH audience metrics at the WOO Global Congress
Sylvain Le Borgne, Group Chief Data Officer of JCDecaux, spoke about using data to boost profits at the recent WOO global congress in Hong Kong
Ocean Group CEO Stephen Joseph says that if used properly, AI should be a positive driver for the growth of better DOOH, democratising the channel and...
The campaign is executed across China
The campaign is executed across Mumbai
Running through the peak summer months, the 'Sunscreen on Wheels' initiative saw 20 branded autorickshaws travel across Bengaluru's key neighbourhoods,...
The campaign is executed by Coral Media and installed by Sakshi Advertising Company at Bandra Bandstand
The campaign is created by The Corner Shop, the brand’s newly launched inhouse creative agency
The campaign is executed by Cash ur Drive Ltd
The Head of Media Strategy and Commercial at Orient Electric, known for driving brand transformation and digital-first growth across the...
As the OOH Advertising Awards (OAA) enters its 20th edition, some of the OAA jury members from leading brands share...
The initiative was executed by Times OOH, a Times Group company, and Spell Communications, with support from Godrej Secure and...
Rupa Murudkar, who joins the jury panel of OAA 2026, brings over a decade of experience in driving consumer-centric growth,...
Vipin Kumar, Co-Founder and Director, Media24x7, discusses the company’s expansion across North India, the growing importance of Tier 2 and...
The Maharashtra Government and Hindustan Coca-Cola Beverages joined forces to encourage responsible PET bottle recycling through a large-scale public awareness...
Located on the Versova - Ghatkopar corridor, one of Mumbai’s busiest east-west transit routes, Jagruti Metro Station is now branded...
Under the terms of the long-term contract, a new curved LED wall, measuring 166 square metres and flanked by two...
The Head of Marketing at Bhartiya Urban who brings over 16 years of experience spanning brand building, marketing strategy, experiential...