As a Strategic Partner, OUTFRONT will maintain an active presence across ANA events and initiatives, including the flagship ANA Masters of Marketing Conference, the association’s most...
As digital attribution gets murkier, more fragmented, and increasingly filtered through AI-driven proxies, OOH’s grounded accuracy becomes a competitive advantage. The opportunity now is to communicate...
Tom Goddard shares a new year’s message with the industry, reiterating the need to highlight OOH as a medium of importance this year.
Laqshya Media Group is also executing a massive, nationwide visibility campaign. Leveraging its dominance in the OOH sector, Laqshya has blanketed major cities, state capitals, and...
Dino Burbidge, Consultant, Founder of Dinova, shares his list of favourite OOH campaigns of the year.
Yuvrraj Agarwaal, Chief Strategy Officer at Laqshya Media Group, reflects on the most impactful OOH campaigns of 2025, highlighting how the medium evolved into a multisensory,...
Fabian Trevor Cowan, Director at Connect Digital, shares his perspective on three standout OOH campaigns that stood out to him and masterfully blend creative clarity with...
Jayesh Yagnik, CEO, MOMS Outdoor, shares the top three campaigns that stuck with him in 2025. Here is a look at the picks that defined the...
The contract, awarded by the Northern Railway, grants the agency sole advertisement rights for all platforms and Foot Over Bridges (FOBs) at the station.
A round up of the moments and trends that shaped the OOH industry in 2025
The campaign is executed in Chennai
The campaign has been executed across T2 of Mumbai airport
The billboard highlights District’s new offering, District Pass through which users can claim a ‘Buy 1 get 1 free’ offer...
The creative strategy focuses on humanizing the impact of global aid through punchy, relevant copy and evocative imagery.
The campaign is executed in Ahmedabad
DDX Asia 2026 will take place on 12-13 February 2026 at the Bombay Exhibition Centre in Mumbai, India.
Tom Goddard shares a new year’s message with the industry, reiterating the need to highlight OOH as a medium of...
The flagship plantation drive was organized at Chandak Treesourus, Malad West, where 4,000 saplings were planted as part of a...
UltraLED Displays is designed for use across corporate environments, command and control centres, Transportation, retail, public infrastructure, education, sports and...
A centerpiece of this nationwide takeover is a spectacular 3D installation on Boulevard Général Jacques in Brussels, executed in collaboration...
In the second episode of M4G Talkies, Bishwajeet Samal, CMO of the Volkswagen brand, reflects on marketing, mobility, outdoor advertising,...
Laqshya Media Group is also executing a massive, nationwide visibility campaign. Leveraging its dominance in the OOH sector, Laqshya has...
The campaign is executed by Platinum Outdoor
The rollout includes over 350 LED screens, video walls and digital displays across 101 Cinépolis cinemas in 63 cities, covering...
Spread across 100,000 sq. ft., in Vapi, the LEDX facility is a built-to-suit, fully automated manufacturing plant in India, engineered...