Outdoor Asia (November 2021)
NEWS UPDATES OOH TRAVELOGUE Noomi Mehta, Chairman, IOAA and Chairman of The Board, Selvel One Group Can social media be the game changer for OOH? THINK DIGITAL Powering Programmatic OOH in Asia markets Ultraleap’s new 5-G hand tracking platform comes with improved features It’s all about “reaching the right consumer with the right message in the right venue” COMMB unveils audio out-of-home ad measurement When the Queen addressed COP26 from Piccadilly Lights T20 brought live on PlayAds screens AUDIENCE RESEARC All for a common currency OOH SOLUTIONS Rishabh S Mehta Founder & CEO LOCAD Upinder Singh, Project Director at Edge1 Outdoor Media Management Software
NEWS UPDATES OOH TRAVELOGUE Noomi Mehta, Chairman, IOAA and Chairman of The Board, Selvel One Group Can social media be the game changer for OOH? THINK DIGITAL Powering Programmatic OOH in Asia markets Ultraleap’s new 5-G hand tracking platform comes with improved features It’s all about “reaching the right consumer with the right message in the right venue” COMMB unveils audio out-of-home ad measurement When the Queen addressed COP26 from Piccadilly Lights T20 brought live on PlayAds screens AUDIENCE RESEARC All for a common currency OOH SOLUTIONS Rishabh S Mehta Founder & CEO LOCAD Upinder Singh, Project Director at Edge1 Outdoor Media Management Software
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Campaigns
Hocco chills the festive spirit with Modak Ice Cream on billboards
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Campaigns
Uniqlo launches OOH campaign for their first store in South India
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InsightsDino Burbidge unpacks the secret sauce of great OOH creative
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Creative ConceptsSignify marks Ganesh Chaturthi with 400 fans and Sea Link illumination