Outdoor Asia (November 2021)
NEWS UPDATES OOH TRAVELOGUE Noomi Mehta, Chairman, IOAA and Chairman of The Board, Selvel One Group Can social media be the game changer for OOH? THINK DIGITAL Powering Programmatic OOH in Asia markets Ultraleap’s new 5-G hand tracking platform comes with improved features It’s all about “reaching the right consumer with the right message in the right venue” COMMB unveils audio out-of-home ad measurement When the Queen addressed COP26 from Piccadilly Lights T20 brought live on PlayAds screens AUDIENCE RESEARC All for a common currency OOH SOLUTIONS Rishabh S Mehta Founder & CEO LOCAD Upinder Singh, Project Director at Edge1 Outdoor Media Management Software
NEWS UPDATES OOH TRAVELOGUE Noomi Mehta, Chairman, IOAA and Chairman of The Board, Selvel One Group Can social media be the game changer for OOH? THINK DIGITAL Powering Programmatic OOH in Asia markets Ultraleap’s new 5-G hand tracking platform comes with improved features It’s all about “reaching the right consumer with the right message in the right venue” COMMB unveils audio out-of-home ad measurement When the Queen addressed COP26 from Piccadilly Lights T20 brought live on PlayAds screens AUDIENCE RESEARC All for a common currency OOH SOLUTIONS Rishabh S Mehta Founder & CEO LOCAD Upinder Singh, Project Director at Edge1 Outdoor Media Management Software
AUGUST 2025
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boAt and Zepto electrify streets with connected OOH campaign
Spykar’s ‘Daur Apna Hai’ OOH campaign in Gujarat
T&P and TBWA\MCR secure Gold for in Ocean Outdoor’s annual Digital Creative Competition
Blinkit and FabIndia launch real-time dynamic billboard
Nike ignites Chicago marathon runners with motivational OOH campaign
Puma becomes PVMA for PV Sindhu
HOCCO’s Aamchi campaign brings mango tree to Ahmedabad
Acclaimed Actor Manoj Joshi to deliver an inspirational address at OAC 2024
Blinkit in association with Kinetic India goes all Bollywood
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‘Let’s create an empathetic space for women’
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‘OOH is an important channel to connect with corporate audiences’
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A lone Black Phone, fixed to a bespoke street-side installation, beckoned curious commuters to answer its call.
12 new Earth Series LED Screens illuminates Mumbai
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CampaignsNike ignites Chicago marathon runners with motivational OOH campaign
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Industry NewsDOOH Market set to grow at 13.1% CAGR through 2034, says Precedence Research
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Campaigns
Horror billboard gives terrified Londoners a cold call from The Grabber
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Campaigns
Khushi Advertising brings the world of Kantara to life at Orion Mall