Talks OOH
2nd South India Talks OOH Conference inaugurated, knowledge sessions underway
Focus on factors that contribute to doubling OOH business in the region

The 2nd edition of the South India Talks OOH conference kicked off today at the Grand GRT Convention Centre in Chennai. The conference was inaugurated by Vasanth S Sai, Eminent Film Writer & Director; S Kumar, Managing Director, Srishti Group; CDV Subba Rao, CEO & Director, Prakash Arts; Pawan Bansal, Chairman, Indian Outdoor Advertising Association (IOAA), and Vasant Jante, Managing Director, VJ Media Works.
Recognising the growing importance of southern markets for brands, the conference aims to delve into the significant potential for increased advertising spending in this region. The event is designed to enable focused dialogues and presentations involving various stakeholders, including brand advertisers, media owners, specialist agencies, technology solution providers, other OOH solution providers, government bodies, and regulators.
-
Insights
Dipankar Sanyal on the need for iconic OOH destinations in India
-
Campaigns
Nykaa’s new OOH campaign is all about staying ahead of the curve
-
Industry News
IOAA urges Finance Minister to cut GST on Outdoor Ads from 18% to 5%
-
OOH Adtech
Lemma hits global milestone with 3.5 million DOOH screens