OAC

Simca Advertising comes on board as Associate Sponsor for OAC 2026

The out-of-home media company marks its first association with the OOH Advertising Convention for the event’s 20th edition scheduled to be held on July 24 & 25 at the Grand Hyatt, Goa.

Published

July 2, 2026

M4G Bureau

The 20th edition of the OOH Advertising Convention (OAC) 2026 has welcomed Simca Advertising Limited as its Associate Sponsor, bringing one of India’s established outdoor media companies into the convention’s growing list of industry partners.

The association marks Simca Advertising’s first partnership with OAC and reflects the company’s commitment to supporting initiatives that strengthen the outdoor advertising ecosystem while encouraging industry-wide collaboration and dialogue.

Speaking on the association, Fahim Batliwala, Managing Director, Simca Advertising Limited, said, “Every industry reaches defining moments where competition gives way to collective progress. OAC 2026 represents one such moment for the Indian outdoor advertising fraternity—a platform where relationships are built, perspectives are challenged, and the next chapter of our industry begins to take shape. For Simca Advertising, this marks our first association with OAC as an Associate Sponsor. We see this not merely as an event sponsorship, but as an investment in the continued evolution of a medium that influences cities, commerce, and communities every single day.

Fahim further added, “Outdoor advertising has always been about more than media assets; it is about earning public trust, creating value for brands, and continuously raising the benchmark for excellence. As our industry enters a new phase of growth, the responsibility to think bigger, act responsibly, and build enduring institutions rests with all of us. We are honoured to stand alongside fellow industry leaders at OAC 2026 and congratulate the organisers for creating a platform that celebrates ambition, enterprise, and the shared purpose of strengthening India’s outdoor advertising landscape. We look forward to contributing meaningfully to this journey.”

The 20th OOH Advertising Convention will bring together leading stakeholders from across the out-of-home ecosystem for two days of discussions, networking, knowledge sharing and the OOH Advertising Awards, celebrating innovation and excellence across the industry.