An interactive kiosk was crafted to give the TG Try and Buy’ option through virtual experience
The brand executed a nationwide DOOH programmatic campaign in association with TagTalk to make V-Day special for couples
The campaign had VR activation at South City mall in the city and marks a first for the Eastern market in technology-enabled promotional activity
Times Square visitors get a taste of the interactive digital campaign around the brand philosophy of ‘Do What You Can’t’
The GEC is putting up 48 TV screens inside the Metro stations
Exclusive posters through Ocean revisit the most iconic billboard of all time with timely new message
Created by St Luke’s Communications, ‘Rock the Ribbon’ is harnessing Ocean’s fibre powered infrastructure to transform people into virtual dancing red
Westminster remembers one million dead in World War I
The campaign is created and planned by Twitter in association with Ocean which operates the Piccadilly Lights on behalf of Landsec
Planned by Media Campaign and created in conjunction with Ocean Labs for Proximo Spirits, the eight-day campaign is running across Ocean’s The Loop city centre screens...
Founded earlier this year by Ananya Birla, LOVETC opted for taxi branding to move beyond static billboards and create an...
The campaign is executed by Platinum Outdoor
The campaign is executed by Platinum Outdoor
The campaign is executed by Signpost India
The execution cleverly cuts off both the tagline and the familiar green-and-white logo, making it appear as if the billboard...
Roli Shrivastava, VP Marketing at Hocco Ice Creams, on why OOH is not just about visibility but about storytelling, surprise,...
The presence in Brazil has been strengthened with the board appointment of Felipe Forjaz, former President of the Brazilian Out...
The rights are acquired for a period of 10 years
The campaign is conceptualised and executed by Times One
The campaign's central theme is to showcase how The Guardian offers a complete view of a story, moving beyond simplified...
The campaign's core strategy is to use provocative, high-impact messaging to capture the attention of top-tier talent.
Industry leaders hail the reduction from 28% to 18% as a catalyst for growth, affordability, and wider adoption
The special build is installed outside Westfield, Shepherd’s Bush
The cluttered wall of bills served as a clever metaphor for the financial strain that accompanies the holidays.
Shwetal Basu, Senior Vice President, Brand & Marcom, Polycab India Ltd., shares insights on Polycab’s people-first OOH innovations during Ganesh...